How video templates work

Templates are reusable video structures — the repeatable backbone of every Mozaik pipeline. Here's what they are and the two standard ways to use them.

Written By David Kettner

Last updated 1 day ago

A template is a reusable video structure — the repeatable backbone of a Mozaik pipeline. This article explains what templates are, the two standard ways teams use them, and where to find them. Setting up the look of each scene comes next, in the scene layouts article.

What a template is

A template is an ordered set of scenes that defines how a format is built — from intro to call-to-action. Starting from a template means you never start from a blank timeline: you begin with a proven structure that stays the same every time you produce that format. Each template lists its scene count, so you know how many scenes you'll fill.

The two ways teams use templates

There are two standard ways to work:

  • Start from a Library template — Mozaik's Library holds pre-built templates for common formats (Statement, Interview, Slideshow, job ads, testimonials, and more). Pick one close to what you need and customize it. This is the fastest way to a working format.
  • Build your own — create a template from scratch in Custom for a format your team produces often, or start from the empty template and define the structure as you go.

Either way, the result lives in Custom and is shared for your whole team to reuse.

Where to find templates in the app

Open Templates in the web app:

  • Library — browse Mozaik's pre-built templates to use as starting points.
  • Custom — templates you and your team have built or customized.
  • Recently used — templates you've worked with lately.
  • All templates — everything in one list, with search and filters (creator, scene count, status).

Good to know: You may also see a Basic section. Those are legacy templates — hidden on most newer accounts and being phased out. Use the Library for pre-built starting points instead.

Templates, layouts, and brand

Three things work together: the template sets the structure, scene layouts decide how each scene looks, and your brand — logo, colors, and brand kit elements — is applied automatically. You add your content — recordings and text — and Mozaik handles the build, so anyone on the team produces the same on-brand quality without rebuilding anything.

Build once, produce at volume

Good to know: Templates are what make automation possible. Because the structure is fixed and repeatable, Mozaik can apply branding, editing, and captions automatically on every video — turning a template into the backbone of an automated pipeline.